Specific Strategies

Targeting Strategies: 1235427_573664902679233_923345452_n

  • Everyone living in Ankara, who have one or more kids at ages 0-10.
  • Parents with monthly income level above 3 500 TL.
  • Educated parents with at least high school graduate degree.

 

Positioning Strategies:

  • Continue to offer high quality service for high price and show people that Knock Knock is the one and only place that can make anyone’s  dream party come true.

by Müge Taşelmas & Yasemen Özsan

 

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